Who we are

A bold idea, a thriving business

Every great business begins with a need, a vision and an opportunity.

The Little Gym® founder, Robin Wes, realised that success in life starts from an early age. He imagined a place where children could acquire skills and confidence in an environment that’s positive, nurturing, non-competitive and fun. Having never encountered such a place, he started one himself!

Today, his original vision has become a powerful business opportunity for many entrepreneurs who become, at the same time, part of a thriving network. After decades of research and hands-on experience, The Little Gym® has more than 300 franchises in over 20 countries worldwide; all focused on helping children achieve a lifetime of success.

In Europe, a quality executive management team guides the growth of The Little Gym® European network under the leadership of CEO Alexander de Wit. After a successful track record working as a Management Consultant, Alexander “fell in love” with The Little Gym® programme first as a parent. Soon after, he opened his first franchise in Waterloo (Belgium) and then went on to acquire the master franchise for Europe, with one objective in mind: to set-up a platform enabling other entrepreneurs, who share the same passion for children’s well-being, to pursue the same dream and open their own The Little Gym®.

Owner insights

"The Little Gym® has given me the opportunity to start my own business in possibly the most interesting area of life. To work with children through sport is exciting, challenging and fun and the concept fits my personality and interests perfectly."

Olivia Leonard, Franchise Owner - The Little Gym® of Dublin South, Ireland